Exhibitors Launch Dozens of New Products at PhotoPlus Expo 2017

New Cameras, Lighting Gear, Education Tools, and Accessories Make Their Debut at Largest Photography Conference and Expo in North America

NEW YORK (October 23, 2017) — Dozens of new products including cameras, lenses, lighting gear, software, and accessories will make their debut at the annual PhotoPlus Conference + Expo this week. PhotoPlus is the largest photography Expo in North America, attracting hundreds of leading manufacturers and more than 20,000 attendees from around the world. In addition to new products, attendees will be able to participate in special booth events hosted by exhibitors throughout the Expo including free lectures from renowned photographers and educators and live product demonstrations. Many exhibitors will preview their new products at the annual Test Drive event on Wednesday evening, October 25^th before the show officially opens the next day. Test Drive is the best way to check out what’s new before thousands descend on the Jacob Javits Center for the official start of the Expo. Test Drive is free to everyone with a PhotoPlus Expo badge.

“Attendees will be excited to see the dozens of new products and services being introduced for the first time at PhotoPlus Expo,” explains Mike Gangel, Show Director at PhotoPlus Expo. “New cameras, video gear, software, and literally thousands of new photo and video accessories will all be on display. PhotoPlus has become an interactive event that gives attendees an opportunity to not only touch and try the latest imaging technology but to listen and learn from some of the most respected creative professionals in the industry.

The following exhibitors represent only a small sampling of new products, services, special booth events, and giveaways attendees can expect to see during PhotoPlus Expo. For a list of exhibitors and products, visit the list of exhibitors at PhotoPlus Expo 2017.

Passes for PhotoPlus Expo will also give attendees free access to the NYVR Expo, the largest trade show dedicated to virtual / augmented reality on the East Coast. NYVR Expo will happen October 27-28 and be collocated with PhotoPlus at the Jacob Javits Center.

AdoramaPix – Booth #1019

AdoramaPix, known for their high-quality, artisanal photo books and prints, introduced the new Chelsea Fine Art Book this past summer. Chelsea Fine Art Books are soft cover photo books made with 100% recycled fine art paper with an uncoated matte finish, designed to keep the detail and vibrancy of images for years on end. Named after the iconic Chelsea, New York, AdoramaPix’s new fine art book embodies the traditional, yet modern vibe of the city’s artistic center. The Chelsea Book is made with the idea of creating a personal gallery made up of the special moments that matter most.

Andrew Darlow’s WorkflowSchool.com — Booth #673

Andrew Darlow’s WorkflowSchool.com is a consulting firm specializing in helping photographers of all levels achieve their workflow goals from capture to print, has announced a companion course for Focus and Filter (Ulysses Press), Andrew Darlow’s newest book. The self-guided live streaming course, titled: “The Focus & Filter Online Experience: A Guided Tour to Help You Master Your DSLR or Mirrorless Camera,” launches on October 25, 2017 and consists of more than 50 videos and bonus content. Access to the course will be offered at no charge for a limited time to all new and existing owners of the book.

Band.it – Booth #268

Designed by engineers and perfected by photographers, the band.it is a simple and soft elastic grip. The band.it is universal and designed to perfectly fit over the collars of any DSLR camera lens. It provides protection and makes fumbling for your focus a thing of the past. However, actions speak louder than words. If you don’t believe that such a simple product has a place on your lens, stop by their booth and check it out yourself.

Digital Silver Imaging – Booth #164

Digital Silver Imaging’s Print Hanger is an elegant and affordable way to display photographs. Paired aluminum rails gently and securely slide onto the top and bottom of your print for easy display. Print Hanger comes in pairs up to 72” in width and with a centered hanging hole pre-drilled on the back of the top hanger. Print Hanger provides a simple and unobtrusive hanging solution for a single print or an entire exhibition.

FrameDestination.com — Booth #671

FrameDestination.com is a leading online retailer specializing in picture framing products and is announcing a brand new guide for choosing frames for metal prints entitled: “How to Choose and Order the Perfect Frame for Your Metal Prints”. Mark Rogers, President of Frame Destination says: “With the popularity of dye-sublimation metal prints, which can be displayed safely without glass or acrylic, we wanted to make it easier for our customers to choose just the right metal or wood frames for their work. Our frames add extra protection and provide a timeless look to any metal print, and we are excited to share this guide with our customers.” To access the guide, visit www.FrameDestination.com/mg

FUJIFILM – Booth #537 / 677

The new FUJIFILM X-E3 mirrorless camera is the perfect travel or street shooting companion. Employing the new 24.3MP X-Trans CMOS III sensor and X Processor Pro high-speed image processing engine, the X-E3 gives you fast, reliable performance so you can capture those fleeting moments you want to remember.  The X-E3 features a large phase detection autofocus area and is equipped with a newly developed image recognition algorithm for superior tracking. New touch function controls let you swipe to set up your functions, even when you’re looking through the viewfinder. Bluetooth v.4.0 controls let you quickly pair your camera to Wi-Fi for ultimate wireless control. For vloggers and budding cinematographers, ultra HD 4K video offers the ability to create high quality videos that can transfer easily to social media. The FUJIFILM X-E3 delivers all the features you need in a compact, carry-around mirrorless camera.

Hahnemuhle USA – Booth #243

Cézanne Canvas is the latest addition to Hahnemühle’s range of high-quality canvas for digital FineArt inkjet printing. The natural white cotton canvas contains no optical brighteners (OBA’s), and features a finely woven, elegant surface structure. The matte coating provides a first-class printing result with a wide color gamut and deep, rich blacks. Cézanne Canvas 430gsm provides extraordinary elasticity, making it ideal for stretcher frames.

Illuminati Instrument Corp. – Booth #1059

The Illuminati Light and Color meter is the world’s first wireless Bluetooth light and color meter. It is compatible with both Apple and Android phones. The meter can be up to 80 feet away and send exposure and color temperature information about your scene directly to your smartphone. It works with all types of lighting – tungsten, daylight, LED, fluorescent, HMI and strobe. Multiple Illuminati meters can be connected to your smartphone, so you can monitor many lights simultaneously. Light and color readings can also appear on your smartwatch.

Interfit Photographic – Booth #374

The Guinness Book of World Records named the Honey Badger the “World’s Most Fearless Creature.” Their physical and powerful features, speed, intelligence, and generally aggressive demeanor combine to make one ferocious little powerhouse that is known to give even top predators a run for their money! The Honey Badger is a compact, 320Ws studio flash head with the speed, power, and versatility that every photographer needs to attack their next shoot. Stop by the booth for a chance win one.

Liebowitz Law Firm, PLLC – Booth #1010

Liebowitz Law Firm, PLLC is a copyright practice founded by attorney Richard Liebowitz, an award-winning photographer whose passion for protecting your copyrights and growing your brand is unparalleled.  They stand at the vanguard of the copyright law evolution, practicing on the cutting edge of technological innovation and legal expertise.  Richard and his legal team effectively and efficiently advocate for your work, talent and creative vision, and fight your infringers, all on contingency. For more information visit them at Booth #1010 or contact them at 516-233-1660 or by email at [email protected].

LITRA – Booth #767

The Litra Torch is the world’s most versatile adventure photo and video light that fits in your pocket. The compact 1.5”x 1.5” all aluminum form light is waterproof, drop proof, and infinitely mountable. The 2200 Lumen LED solution delivers a high quality, even, flicker free, ultra-wide beam angle for all your outdoor needs. The intelligent design of the Litra Torch offers professional photographers and videographers alike a light that is the best in class in LED technology.

Miller’s Professional Imaging – Booth #701

Miller’s Fine Art Wood Prints are responsibly sourced from maple and birch with a sturdy 1.5” depth. Your imagery is printed directly on the gorgeous wooden surface with warm tones and natural grain, and the finished product comes with a seamless mounting system that includes a built-in level for easy hanging. Available in 11 sizes ranging from 5×7 to 30×40 and produced in lab in just 2-3 days.

Omegabrandess Distribution – Booth #466

Sanho Corporation, creators of the award winning HYPER line of portable power and storage products, along with Omegabrandess Distribution, announce the HyperJuice 80W USB-C Charger and HyperDrive Ultimate USB-C Hub. HyperJuice 80W USB-C Charger just might be the only charger that you will ever need. Whopping 80W charger with enough power to charge your MacBook, PC, iPad, iPhone and any USB-C/US–all in an ultra slim, compact and portable package. The HyperDrive Ultimate USB-C Hub for MacBook & PC is the ultimate 11-in-1 hub with built-in USB-C cable for connectivity with just about every device in the market.

PRL Lighting – Booth #1058

PRL Lighting is introducing the Lustra L50, a high-performance LED fixture. The L50’s paired surface mount LED and engineered optics, combined with an integrated dimmer and simple ergonomic design, deliver optimal intensity and full dispersion of light across the color spectrum for use in a variety of situations. Professional photographers and enthusiasts who focus on portraits, weddings, food photography, and commercial products will benefit from the “what you see is what you get” effect delivered by Lustra 50’s continuous lighting technology. The L50 is the perfect accompaniment for the photo/videographer that seeks to enhance the image capturing process, whether static or on the go.

Sew Trendy Fashion & Accessories – Booth #1062

Sew Trendy specializes in designer maternity gowns, girls dresses, boudoir fashion, floral crowns, and newborn photography prop, handmade in the USA. Visit Sew Trendy Fashion & Accessories to see one of their newest maternity gowns at a phenomenal 30% show discount. The Crisanta is an expertly handcrafted fitted maternity gown with an off-the-shoulder ruffled flounce and long sleeves made of heavy luxe-knit. This gown easily transitions from non-maternity to maternity clients, and is a fabulous addition to any maternity, fashion, and boudoir photography prop closet!

Sigma – Booth #837

Sigma will showcase its Global Vision Art, Contemporary and Sport lenses, including a brand-new addition to the line. The company will also display its breakthrough optics for the cinema market – Cine high-speed Primes and Zooms – as well as the Foveon sensor-based sd Quattro cameras. A breakthrough year for Sigma lens introductions, new models shown include: 14mm F1.8 DG HSM Art, 24-70mm F2.8 DG OS HSM Art, 135mm F1.8 DG HSM Art, 100-400mm F5-6.3 DG OS HSM Contemporary, Sigma Global Vision lenses and Sigma Cine FF High Speed 14mm T2 and 135mm T2 prime lenses.

Sirui – Booth #1155

The SIRUI A-1005 Aluminum travel tripod kit has been released in the USA and will be a strong offering for the holiday season. Features include: a fully retractable dual stage center column, ½ Turn Twist-Lock Leg Locks for quick and easy deployment, 3 leg angle positions for maximum flexibility in all shooting environments, Load capacity of 22 pounds, Legs fold 180 degrees for a folded length of only 14 inches, and a 6-Year SIRUI Limited Warranty.

The SIRUI VH-10X adds a new dimension to SIRUI’s Video Head Lineup with the addition of a four-position panning feature including a free rotating zero setting.  The perfect head for the videographer on-the-go with a load capacity of 6 kg/13.2 lbs. and weighing only 1.2 kg / 2.6 lbs.  Constructed of high quality aircraft grade aluminum, this head will meet and exceed the high standards of today’s videographers.

SKB Cases – Booth #1119

SKB Corporation has added 4 new case sizes to round out its line of lightweight, heavy-duty Roto-Molded Tripod Cases. These cases provide the ultimate protection for transporting professional tripods, lighting stands, hardware, and a wide variety of other types of gear. Constructed of rugged Linear Low Density Polyethylene, all SKB Roto-Molded Tripod Cases also feature foam in the lid and base to keep gear secure and include heavy-duty web straps with sturdy high-tension slide release buckles; flat areas on both sides for placement of shipping labels; and two molded-in ergonomic carrying handles. The 1SKB-R4111W has convenient in-line skate style wheels and weighs 17 lbs. with a Street Price of $204.99.  The 1SKB-R3411W measures 34” tall by 11” in diameter and features in-line skate style wheels and weighs 15 lbs. with a Street Price of $194.99.

Spider Holster – Booth #134

Spider Holster is giving away their NEW branded t-shirts to the first 100 people who make a purchase at their PhotoPlus booth! Come and get’m and see some very cool gear in the process.

Stilio – Booth #774

Stilio is an online marketplace for real estate photography. Photographers nationwide can market their services on the Stilio network, and are able to offer a variety of products including standard and advanced photography, drone services, floor plans, Matterport and videos. Additionally, photographers can set their own prices, terms, and availability, giving them full control of their own business. Stilio’s sophisticated technology platform provides photographers with an online ordering system, payment processing tools, photo delivery and storage, add-on products (including, virtual tours, virtual staging, and virtual twilight), and world-class editing. Create a free profile today.

Tether Tools – Booth #473

The TetherBlock® locks your tethered cable into place, keeping your cable or cord plugged in and your camera’s sensitive data port protected from damage. The TetherBlock is designed to prevent accidental removal of a USB, HDMI, or FireWire cable from your camera’s data ports by snaking a cable through one of TetherBlock’s three channels. A 1/4″-20 slotted screw attaches the plate to the camera, and can be tightened with a screwdriver or coin. TetherBlock Arca simply connects to any Arca compatible tripod head and TetherBlock mates with your favorite plate to connect to any existing tripod head.

Think Tank Photo – Booth #1011

MindShift Gear’s BackLight® 36L backpack’s back-panel opening allows access to photo and personal gear when taking the pack off is not an option. The zippered compartment reduces the amount of dust, mud, ice or other elements coming in contact with gear, while keeping the pack and shoulder harness clean. Available in two colors, Charcoal and Woodland Green, the BackLight 36L provides 11 liters of daypack capacity for personal gear, including separate dedicated compartments for a 10” tablet and 15” laptop. Even with its increased size, the backpack meets most International and U.S. carry-on requirements.

With Think Tank Photo’s new Spectral shoulder bags, photographers can remain inconspicuous while shooting, knowing their valuable cameras and lenses are safer from theft and the elements. A magnetic Fidlock clasp enables quiet, one-handed access to gear — and then locks automatically when closing the flap. An additional zippered closure gives peace of mind while traveling and can be tucked away when actively shooting. Constructed with durable yet stylish materials, the Spectral Shoulder Bag offers Think Tank quality and ingenuity at a reasonable price.

WhiteWall Lab – Booth #142

German photo lab WhiteWall is exhibiting several new products and services for the first time at PhotoPlus Expo 2017.  Fans of pictures with a rustic look will love the very natural-looking Direct Print on Wood. Its birch wood grain is clearly visible and all orders are produced in exact custom sizes. Every piece of wood used in this process is taken from the tree in a single piece, allowing the grain to remain consistent throughout the print, even with larger format orders.

Photographers looking for new revenue streams will want to look at the new WhiteWall Acrylic Minis. These handy-sized works-of-art can even be shipped directly to customer in a custom gift box and are available in two sizes, 5.1 x 5.1 Inches or 7.1 x 5.1 Inches. They can be hung on the wall, stuck to the fridge with their built-in magnets, or presented on a shelf or windowsill using the included Plexiglas stand.

ultraHD prints achieve twice the resolution of conventionally developed pictures using innovative exposure techniques. Using glossy Fuji Crystal DP II, the paper is climatized in a special room with constant humidity and stable temperature to minimize laser beam dispersal. Proprietary software is used to optimize the color intensity and sharpness of image files. ultraHD is available as a print only, under acrylic glass or mounted on aluminum dibond.

For more information and frequent updates, visit photoplusexpo.com, like us on Facebook, or follow @PhotoPlusExpo on Twitter.

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About PDN PhotoPlus International Conference + Expo

Designed for professionals in the photographic and imaging industries as well as enthusiasts, PhotoPlus Expo — http://www.photoplusexpo.com/ — showcases the latest advances in photography, digital imaging and filmmaking. Held annually at the Javits Convention Center, attendees have the opportunity to explore an inspiring array of photography and imaging products and services – all from the industry’s leading manufacturers. The show also offers seminars and intimate Photo Walks and Master Classes taught by world-renowned experts that focus on cutting-edge innovations and techniques.

PDN PhotoPlus International Conference + Expo is owned by Emerald Expositions, the largest operator of business-to-business trade shows in the United States, with most of our shows dating back several decades. We currently operate more than 50 trade shows, including 31 of the top 250 trade shows in the country as ranked by TSNN, as well as numerous other events. Our events connect over 500,000 global attendees and exhibitors and occupy more than 6.5 million NSF of exhibition space. We have been recognized with many awards and accolades that reflect our industry leadership as well as the importance of our shows to the exhibitors and attendees we serve.